Take advantage of the housing boom

Over the last year the booming real estate market has been hard to miss, with year-over-year home prices across the U.S. surging nearly 25% in June 2021, according to Redfin, and the number of homes sold increasing 21%. Buyers are attracted by mortgage rates, which reached record lows during the pandemic and have been on the decline again since late June.

What does this mean for you?

If you’re in search of the right investment or business opportunity, don’t miss exploring the red-hot home improvement services industry. Home improvement spending is surging due to the strong housing market. Coupled with the pandemic, which rendered us housebound for much of our time, the market has homeowners rushing to renovate. Whether improving the comfort of their surroundings at home, sprucing up their house in order to sell, or renovating a newly-bought home, homeowners are spending like crazy in this industry.

It all makes sense: as people spend more time at home, they’re adding comforts and necessities like home offices, appealing outdoor spaces, workout rooms and recreational features, and home additions. Green and environmentally sustainable features are popular, as are features that promote safety, energy efficiency, and climate-related protection.

For proof, just look at the data. Harvard University's Joint Center for Housing Studies, which follows home improvement trends, projects the remodeling industry will be a whopping $352 billion strong in 2021, up from 2020's impressive $339 billion. Compare that to $290 billion in 2017!

If you’re interested in capitalizing on this unprecedented demand for home improvement services, you’ll want to make sure to look only at reputable companies. In a recent Better Business Bureau survey, 80% of consumers said they look for a business with integrity, as demonstrated by a large number of glowing customer reviews, bonded and insured contractors, and honest, ethical personnel. A reputable franchise company is much more likely to draw these customers than the independent “chuck in a truck.”

I work with the best franchisors in the business, across a variety of home improvement categories. Let me help you find your ideal fit in the industry. Let’s schedule a call to talk about the right opportunities for you.